Hello! This is my first post of many to come from a project in my MDIA 4902 class on Social Media and Marketing. My name is Kory Kasler, and I am a senior at Ohio University studying marketing and media management. Each week, our class will be asked to complete a blog post on our blog based on a prompt or a set of instructions distributed by our instructor. This week, my task is to introduce myself and get my blog up and running. Obviously, this blog is now up and running, so here's a little bit of information about me and a story of my own personal experience with social media marketing.
I am currently serving as the Promotions Director for ACRN, an online radio station based at Ohio University. I absolutely love everything about it. What I do for the station is organize and promote live events, help maintain the social media presence of the station, and promote the radio station as a whole.
This requires a lot of social media marketing work, as each live event must be promoted through social media, and the station has put a lot of work into maintaining its overall social media presence. My biggest accomplishment, and something that I am quite proud of, is that I kickstarted a social media campaign, along with the help of many station members and alumni, that resulted in the station receiving nationwide recognition from MTV's college themed network, mtvU, and got the station ranked among the top 10 student-run college stations in the United States in the mtvU Woodie Awards. It was incredible seeing a social media campaign come together, and we're currently conducting another campaign for this year's awards. If you could help us out, that would be great! Vote at the link below:
http://blog.ratemyprofessors.com/mtvu-woodie-nominations-best-college-radio-station/
Thanks for reading!
-Kory Kasler
